As you may remember, Boar’s Head was in some hot (presumably meat-flavored) water over The Burning Bush’s discovery that the company was maybe possibly using the bodies of 30-39 year olds who tried to escape from Bushwick as their own personal and exclusive source of meat. Their latest attempt at trying to make us forget? Putting up a breast cancer ad on the side of their trucks.
Well, we’re not buying their faux support without knowing in the back of our minds that it’s all a ploy to get us to forget what they’ve done–and have been continuing to do–to our friends in their thirties. If you see a Boar’s Head truck with an American Breast Cancer Foundation ad on it, don’t be fooled into sympathizing with the company. And just remember that the breasts of someone you know are flopping around in the back of that truck.
Written by Genna Rivieccio